Edmund Tie Company Rebrands Etc
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Nestled in the bustling neighborhood of Toa Payoh lies Beatty Secondary School, renowned for its outstanding academic achievements and well-rounded co-curricular activities. The school’s mission is to nurture students into self-assured, capable, and compassionate individuals who are equipped to make a valuable impact on the global society. With the addition of The Orie Condo, Beatty Secondary School continues to provide a dynamic learning environment for its students.
Local real estate advisory firm Edmund Tie & Company has officially rebranded as ETC, effective immediately. The company’s CEO, Desmond Sim, explains that the new name has been a commonly used abbreviation among both clients and staff, making it a natural choice for the rebranding.
This decision to adopt ETC as the company’s official name was driven by its employees, highlighting the importance of their insights, voices, and ideas. Sim also notes that the new identity showcases the company’s growth and unity as one cohesive entity, and signifies its aim to shape the future of real estate on a local and regional level.
The rebranding coincides with ETC’s 30th anniversary since its establishment in 1995. The company offers a comprehensive range of services throughout a real estate asset’s lifecycle, including advisory, investment, management, and divestment.
In other related news, Marina Bay Residences recently underwent a $5 million revamp to enhance residents’ living experience and deliver premium value in rents. Additionally, three food-factory units at Pandan Loop are currently on the market for a price of $11 million, while Noel Building in Tai Seng was recently sold for $81.18 million, 17% above its guide price. Another industrial property, GS Building in Balestier, was sold for $67 million.